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  • The winner will enter into a digital distribution deal for one single release with a Universal Music Group label.
  • One day recording session (up to ten hours) at legendary Abbey Road Studios.
  • Production of one official music video for the single which will be released through YouTube/Vevo channel.


  • Originality (no cover version accepted)
  • Creativity
  • Quality of performance
  • Entertainment value
  • Artistic composition
  • Ability to capture an audience

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This is your chance to become the next Project: Aloft Star UAE 2018. Here's what you need to know.

  • 1
    PHASE I: CALL FOR ENTRIES16th of September – 6th of October

    Submit a video of your song along with a brief description of yourself. All entries must be in by 6th of October at 11:59:59pm GMT+4. Our panel of music industry insiders will select the top candidates.

  • 2
    PHASE II: VIEW & VOTE10th - 23rd of October

    Once the candidates have been selected, it's the fans' turn to view and vote for their next Project: Aloft Star UAE 2018. Four candidates will go through to the Final. They will all be contacted directly.

  • 3

    The Panel of Judges will announce the four Finalists.

    1st of November
    The four finalists will attend a mentoring session at Aloft Me'aisam where Music experts will share their experience to help them prepare for the Grand Finale

  • 4
    PHASE IV: GRAND FINALE6th of November

    The 4 finalists will perform in front of our panel of judges at the grand finale taking place at Aloft City Centre Deira in Dubai. It is here that our Project: Aloft Star UAE 2018 winner will be crowned.

    The winner will get to record a single at the legendary Abbey Road Studios, release it digitally with Universal Music Group and make an official music video.


Aloft Hotels is the brand for music makers and music lovers. See what we got up to with Live at Aloft Hotels last year!

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